Best Buy Moves to invitation only system for Pokémon TCG releases

Best Buy Moves to invitation only system for Pokémon TCG releases

Best Buy is shifting all future Pokémon TCG product drops in the U.S. to an invitation based system, something no other major retailer has tried yet. Instead of racing against bots on release day, buyers now have to log into their Best Buy account, request an invite on the product page, and wait to see if they are selected. Those who receive an approval email get a 24 hour window to complete their purchase.

Behind the scenes, Best Buy is using an algorithm to filter out accounts that look like bots or bulk resellers by weighing factors like purchase history and user behavior. The system is only being used for Pokémon cards, not other categories, and in store buying will remain unchanged.

Source: PokéBeach